Science Of Economics By Neuroscientist Marco Iacaboni

4. Mirror neurons are a major component in brain functioning, and thus it gives them a primary role in pscyho-economic reasoning. Their integral nature in decision-making produces various outlying effects like contagion and feeds into instinctual behaviors such as confidence. The neurons, which were popularized within the field of economics by neuroscientist Marco Iacaboni, have since played a big role in discerning group dynamics. Mirror neurons themselves are a pivotal factor in bridging perception and action as they help prep responses. As discovered by four Italian scientists in Parma, Italy, mirror neurons fire as a function of perception, but it may not lead to any discernable action. Put more straightforward, mirror neurons are a set of neurons that produce a mirror like firing sequence in response to a stimulus, but they do not necessarily cause any physical motor reaction. The scientists who first proposed this phenomenon showed that neurons present in the premotor co rtex of macaque monkeys showed near parallel bursts of activity between a perception and actual execution of a particular task, in this case grasping an object. Mirror neurons are unique as they are universal in the brain. They mirror actions, emotions, and even potentially sentiments. Moreover, Iacaboni even went as far to suggest they serve as the basis for complex states such as morality. In this sense mirror neurons have the potential to be major factors within group dynamics as they can

The Case Of Mason Jet Lee Essay - 989 Words

The Case of Mason Jet Lee has been covered countrywide by many media outlets. In Queensland almost every day an article is published as the investigation unfolds. Over the last few weeks the story continues to receive intense media scrutiny as it evolved with new information coming forward. Politicians have spoken up, the public has weighed in and the Department of Child Safety has been interrogated. This report is investigates on a compilation of news stories collected in the last 4 weeks from various sources in relation to this matter. There will be a discussion on the methodology utilised in the selection of the articles on this report followed by a critical analysis of the journalism practices involved . Finally, the report will analyse the data selected based on jJournalism practice principles. Mason is a twenty one (21) month old baby who was found dead in his home with his body scared, bruised, clad in nothing but a vomit and faeces stained singlet. 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Graphic Warnings as a Crucial Way of Passing Medication Information to Essay

Essays on Graphic Warnings as a Crucial Way of Passing Medication Information to Consumers Essay The paper "Graphic Warnings as a Crucial Way of Passing Medication Information to Consumers" is an outstanding example of an essay on medical science.  It is important for drug manufacturers to include graphic warnings in their advertisements because some drugs have got special problems, especially the ones that may cause serious injury or even death. Such drugs with boxed warnings usually have a brief summary which basically is a technical name for the comprehensive information which appears in advertisements for most prescription drugs. It is also a requirement by the law that advertisements for most prescription drugs be printed or made known to the customers so as to alert them of any risks associated with the taking of such drugs. The brief summary ought to include guidelines on individuals who are not supposed to take the drug, times when the drug should not be taken, any serious, potential drug side effects ,if known, as well as measures that can be taken to minimise the pos sibility of having them and finally constantly occurring, though not essentially severe side effects. The other reasons include drugs that interact negatively with other drugs that should be indicated together with low health literacy amongst patients; which basically involves struggling with understanding as well as acting on health information(Shinyabola, et al,2014). Graphic warnings are a crucial way of passing medication information to consumers, as long as patients can easily comprehend them. In addition to using graphic warnings while doing drug adverts, health caregivers should offer guidance to underserved people on medication warnings; particularly persons with low health literacy and currently not on prescription medication. Generally, these endeavors benefit consumers a great deal.

Social, Economical, and Political Effects of World Essay Example For Students

Social, Economical, and Political Effects of World Essay Everywhere in the world was heard the sound of things breaking. Advanced European societies could not support long wars or so many thought prior to World War I. They were right in a way. The societies could not support a long war unchanged. The First World War left no aspect of European civilization untouched as pre-war governments were transformed to fight total war. The war metamorphed Europe socially, politicaly, economically, and intellectualy. European countries channeled all of their resources into total war which resulted in enormous social change. The result of working ogether for a common goal seemed to be unifying European societies. Death knocked down all barriers between people. All belligerents had enacted some form of a selective service which levelled classes in many ways. Wartime scarcities made luxury an impossibility and unfavorable. Reflecting this, clothing became uniform and utilitarian. Europeans would never again dress in fancy, elaborate costumes. Uniforms led the way in clothing change. The bright blue-and-red prewar French infantry uniforms had been changed after the first few months of the war, since they made whoever wore them nto excellent targets for machine guns. Womens skirts rose above the ankle permanently and women became more of a part of society than ever. They undertook a variety of jobs previously held by men. They were now a part of clerical, secretarial work, and teaching. They were also more widely employed in industrial jobs. By 1918, 37. 6 percent of the work force in the Krupp armaments firm in Germany was female. In England the proportion of women works rose strikingly in public transport (for example, from 18,000 to 117,000 bus conductors), banking (9,500 to 63,700), and commerce (505,000 to 934,000). Many restrictions on women disappeared during the war. It became acceptable for young, employed, single middle-class women to have their own apartments, to go out without chaperones, and to smoke in public. It was only a matter of time before women received the right to vote in many belligerent countries. Strong forces were shaping the power and legal status of labor unions, too. The right of workers to organize was relatively new, about half a century. Employers fought to keep union organizers out of their plants and armed force was often used against striking workers. The universal rallying of workers owards their flag at the beginning of the war led to wider acceptance of unions. It was more of a bureaucratic route than a parliamentary route that integrated organized labor into government, however. A long war was not possible without complete cooperation of the workers with respect to putting in longers hours and increasing productivity. Strike activity had reached its highest levels in history just before the war. There had been over 1,500 diffent work stoppages in France and 3,000 in Germany during 1910. More than a million British workers stopped at one time or another in 1912. In Britain, France, and Germany, deals were struck between unions and government to eliminate strikes and less favorable work conditions in exchange for immediate integration into the government process. This integration was at the cost of having to act more as managers of labor than as the voice of the labor. Suddenly, the strikes stopped during the first year of the war. Soon the enthusiasm died down, though. The revival of strike activity in 1916 shows that the social peace was already wearing thin. Work stoppages and the number of people on strike in France quadrupled in 1916 compared to 1915. In Germany, in May 1916, 50,000 Berlin works held a three-day walkout to protest the arrest of the pacifist Karl Liebknecht. By the end of the war most had rejected the government offer of being integrated in the beaurocracy, but not without playing an important public role and gaining some advantages such as collective bargaining. The war may have had a leveling effect in many ways, but it also sharpened some social differences and conflicts. Soldiers were revolting just like workers: They were no longer willing to sacrifice their lives when shirkers at home were earning all the money, tkaing, he women around in cars, cornering all the best jobs, and while so many profiteers were waxing rich. The draft was not completely fair since ot all men were sent to the trenches. Skilled workers were more important to industry and some could secure safe assignments at home. A Lesson Before Dying EssayUnskilled workers and workers in less important industries fell behind. Clerks, lesser civil servants, teachers, clergymen, and small shopkeepers earned less than many skilled labors. Those who suffered the most were those dependent on fixed incoming. The incomes of old people on pensions or middle class living on small dividends remained about the same while prices double or tripled. These dropped down into poverty. These new poor kept heir pride by repairing old clothes, supplementing food budget with gardens, and giving up everything to appear as they had before the war. Inflation radically change the relative position of many in society. Conflicts arose over the differences in purchasing power. All wage earners had less real purchasing power at the end of the war than they had had at the beginning. To make matters worse some great fortunes were built during the wartime and postwar inflation. Those who were able to borrow large amounts of money could repay their debts in devalued currency from their war profit. Four years of chaos and utter destruction had smashed the old world Europe. The most advanced quarter of the world had turned to violence and barbarism of its own accord. Progress and reason had been suppressed for destruction. Moreover, it has brought to light an almost incredible phenomenon: the civilized nations know and underezd one another so little that one can turn against the other with hate and loathing. Indeed, one of the great civilized nations is so universally unpopular that the attempt can actually be made to exclude it from the civilized community as barbaric, although it has ong proved its fitness by the magnificent contributions to that community which it has made. The early part of the war satisfied the fascination with speed, violence, and the machine as manifested in the pre-war Futurists. Many movements shared a resolute modernist contempt for all academic styles in the arts, a hatred for bourgeois culture, and a commitment to the free expression of individuals. All these feelings were given an additional jolt of violence and anger by the horrors of the wartime experience. During the war there was a loss of illusions as described in All Quiet on the Western Front. Poets, like others, had gone to war in 1914 believing in heroism and nobility. Trench warfare hardened and embittered many. Freud said of disillusionment: When I speak of disillusionment, everyone will know at once what i mean. One need not be a sentimentalist; one may perceive the biological and psychological necessity for surrering in the economy of human life, and yet condemn war both in its means and ends and long for the cessation of all wars. British poet, Wilfred Own, who was killed in 1918 was transformed from a young romantic into a powerful denouncer of those who had sent young men off to war. In Dulce et Decorum Est he mocked the old lie that it was good to die for ones country, after giving a searing description of a gassed soldier coughing out his lungs. The anger of the soldier-poets was directed against those who had sent them to the war, not their enemy. The war experience did not produce new art forms or styles. It acted largely to make the harshest themes and the grimmest or most mocking forms of expression of prewar intellectual life seem more appropriate, and to fost experiments in opposition to the dominant values of contemporary europe. The Dada movement, which ocked old values and ridiculed stuffy bourgeois culture, was one of these movements. A mood of desolation and emptiness prevailed at the end of a war where great sacrifice had brought little gain. It was not clear where post-war anger would be focused, but it would definately be in antibourgeois politics. The echoes of a world shattering were heard throughout the world as Europe collapsed into total war. These echoes were the sound of change as Europe was transformed socially, politicaly, economically, and intellectualy into a machine of complete destruction. Europe would never be the same again.

Factors affecting growth of small scale enterprise in Kenya free essay sample

In the recent past, small scale medium enterprise sector in Kenya has witnessed a myriad of challenges which has affected their growth amid government concerted efforts of empowering small scale traders. The purpose of this research proposal therefore will be to assess the challenges facing small scale enterprises in Kenya, the extent to which government policies affects the growth of small scale enterprises and the contributions of small scale enterprises to the economy. A descriptive research design will be adapted for the study. The population of the study shall consist of small scale traders at Wajir Soko Mjinga market. They have been the means through which accelerated economic growth and rapid industrialization have been achieved (Harris et al, 2006; Sauser, 2005). The sector targets unemployed youths who are majority of the population and who do not have the necessary capital to start their own business. These people are found in rural and urban areas of the developing countries. However, though the contributions of small scale enterprises to economic actualization have been generally acknowledged, entrepreneurs in this sector face many obstacles that limit the growth of their business and long-term survival. Starting a business is a risky venture and scholars have warned that chances of small enterprises owners making it past the five-year mark are very slim (ILO, 2005). Major challenges facing small scale traders include lack of financial resources, lack of management experience, unhealthy competition, poor government policies, general economic conditions, failure to maintain business records, factors such as poor infrastructure, and poverty, high cost of borrowing funds and dumping of cheap foreign products among others. Therefore, an understanding of the challenges affecting the small scale enterprise in Kenya will help the policy makers come up with interventions measures geared towards addressing the challenges and formulate policies that will stir growth of the sector. 1. 2 Statement Of The Problem Of late the government has been encouraging youth’s majority who are unemployed to start their own small scale business to become self reliant. The government through the relevant ministry has been supporting these  initiatives by giving out funds at low interest rates, formulating policies that favor small scale entrepreneurs and giving training to youths to sharpen their entrepreneurship skills. However, despite these efforts by the government the sector is faced with a myriad of challenges that hampers its growth. The research proposal will therefore seek to analyze the challenges affecting the growth of small scale enterprises in Kenya 1. 3 Objectives Of The Study This research proposal will seek to establish -: 1. The main challenges facing small entrepreneurs at Wajir Soko Mjinga market. 2. How the national government policies affects the growth of the small scale business enterprise sector. 3. How Wajir County government policies affects the small scale traders in Wajir. 1. 4 Research Questions 1. What are the main challenges facing small scale traders at Wajir Soko Mjinga market? 2. What strategies are employed by small scale traders in countering the challenges that they face? 3. How do government policies affect the growth of small scale enterprises? 4. How shall county government policies affect the growth of entrepreneurship in the county? 1. 5 Significance Of The Study The study will be useful and contribute to the following areas The study will enable the policy makers address the challenges facing entrepreneurship sector in Kenya. The study will explain how the policies of the new county government will affect small scale traders in Wajir County. 1. 6 Justification Of The Study Whilst various studies have been done on challenges affecting growth of small scale enterprise in Kenya, they have mainly focused on the large towns. Even though the factors facing small scale traders in small and large towns may be the same, their dynamism may differ. From this perspective, it is imperative for the factors affecting these traders in small towns to be explored and analyzed. 1. 7 Limitations of the study Lacks of cooperation from interviewees – This, may be due to their busy schedule. However, the researcher should explain to them the purpose of the research and they will be able to avail themselves. The researcher may find it difficult to access enough materials needed for the study. 1. 8 Scope of the study The study will cover Wajir Soko Mjinga market, Wajir County government offices and ministry of industrialization Wajir branch. The researcher will starts with Soko Mjinga market then to the other offices. The category of the researcher’s interviewees will entail the small scale entrepreneurs and officials within Wajir county government and ministry of industrialization. The study will cover the periods from year 2012 when Wajir Soko Mjinga market was commenced to 2013 CHAPTER TWO 1. 0. LITERATURE REVIEW The small scale enterprise sector is recognized as an integral component of economic development and a crucial element in the effort to lift countries out of poverty (Wolfenson, 2001). The  Kenya vision 2030 blueprint recognizes the crucial role of small scale enterprises in Kenya in industrial development and emphasizes the development of industrial  parks  in five towns   Kisumu,  Mombasa,  Eldoret,  Nakuru  and  Nairobi  Ã¢â‚¬â€œ to spur industrial growth. To address the challenges facing youths the Kenya government established the youth enterprise development fund in the year 2006 as a key strategy that will increase economic opportunities for youths and reduce unemployment among the youths who account for over 60% of the unemployed in the country. According to economic survey (2006), small scale enterprise sector contributed greatly in economic development. However, despite their impact past statistics indicate that three out of five businesses fail within the first few months of operation (Kenya National Bureau of Statistics, 2007). These problems include lack of access to credit, inadequate managerial and technical skills, and low levels of education, poor market  information, inhibitive regulatory environments, and  lack of access  to technology (Harper 1974; ILO, 1989; House et al. Lack of credit has also been identified as one of the most serious constraints facing SMEs and hindering their development (Oketch, 2000; Tomecko Dondo, 1992; Kiiru, 1991). Infrastructure as it relates to provision of access roads, adequate power, water, sewerage and telecommunication is also a major constraint in the development of SMEs (Bokea, Dondo and Mutiso, 1999). According to Amyx (2005), one of the most significant challenges facing small scale businesses is the negative perception towards SMEs. Potential clients perceive small businesses as lacking the  ability to provide quality services and  are unable to satisfying more than  one critical project simultaneously. However, despite the various studies in the sector a lot remains to be done to fully understand and address the myriad of challenges facing the sector. CHAPTER THREE 3. 0 RESEARCH METHODOLOGY 3. 1 INTRODUCTION This chapter outlines the overall methodology that is to be used in the study. This includes research design, the population and sample of the study, data collection methods and accompanying research procedures to be used in the study, data analysis and presentation. The appropriate design that will be used in the study will be descriptive research design. The purpose of descriptive research will be to produce an accurate representation of persons, Saunders (2009). The design will assist the researcher in determining the challenges facing small scale traders particularly traders at Wajir Soko Mjinga market, as well as identifying the challenges that hinder sustainable growth. Target population will include those people who will be forming the audience  from where the sample will be derived for interviews and questionnaire. The target population of the study will be traders at Soko Mjinga market, officials at the governor’s office Wajir and officials from the ministry of industrialization Wajir branch. The researcher will select fifty traders, one official from the governor’s office and one official from the ministry of industrialization. 3. 3. 2 SAMPLE The study will adopt random sampling method. On the governor’s office and ministry of industrialization, judgmental sampling will be used. 3. 4 DATA COLLECTION METHODS AND TOOLS. For traders the data will be collected by use of questionnaire that will be filled by each of the respondents while an interview guide will be used for the governor’s office and ministry of industrialization. 3. 5 DATA COLLECTION INSTRUMENTS For traders data will be collected by use of questionnaire that will be filled by each of the respondents while an interview guide will be used for the governors and ministry officials. The questionnaire will be administered to traders and each of the sampled respondents will be contacted personally through telephone by the researcher before actual presentation of the questionnaire. The questionnaire will be pilot tested to test the validity and reliability before distribution to respondents. 3. 6 DATA ANALYSIS Data will be analyzed using descriptive statistics. Descriptive statistics will be used to summarize, describe and present data; quantitatively through use of tables, graph and charts. Further, qualitative techniques will be used to analyze qualitative responses answers from open ended questions and unstructured interviews that will be conducted on officials from the county governors and ministry.

Marriott Contemporary Trends and Competitors

Background JW Marriott hotels is owned by Marriot international. Marriot international is a Washington DC based company. In 1927, Willard Marriott started the hotel chainAdvertising We will write a custom report sample on Marriott: Contemporary Trends and Competitors specifically for you for only $16.05 $11/page Learn More (Marriott 6). Key Bridge Marriott is the company’s longest running hotel and it opened its doors in 1959. From there on, it ignited an international growth to include 3,150 properties. In 1992, Marriott cooperation was split into two. The split formed two companies; Host Marriot corp. and Marriot international (Marriott 8). In 1995, Marriott acquired a 49 % controlling stake in Ritz Carlot Hotel (Marriott 13). In 2005, all the rooms in the hotel were given an overhaul. In the same year, the hotel chain marked a milestone as the only hotel that did not offer trans fat foods (Marriott 15). Business performance Marriot hotels and r esorts have continued to perform exemplarily. This is as far as sales and financial performance are concerned. As much as it has a global presence in different markets, it has enhanced its sales activities to reach as many customers as possible. These can be demonstrated from many sales centers it has in different markets (Marriott 23). From its third quarter results as at October 2010, the company posted good financial returns. For instance, total sales revenues increased by 9% to $253 million. Its worldwide system and growth improved considerably by 8.2% (Marriott 7).in addition, the chain of hotels also realized a net income of $ 83 million.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More This net income represented a 56 % rise in income in comparison with the results of the previous year. In addition, the company has a wide array of hotels under construction. The company’s stron g cash flow has enabled it to reduce its debts ahead of schedule. Its total revenues were $2.6 billion (Marriott 21). Strategy In order to remain competitive in the market, the chain of hotels has sought to integrate an inimitable brand strategy. On the other hand, it should be known that the hotel business was not a glimmer in the eyes of the company owner. Marriot believes that its job is to make sure that customers have the best possible experience. By doing this, the company knows very well that its customers come from different backgrounds, culture, religion and tradition (Marriott 19). The execution of the brand strategy begins with one branch of the hotel and then later on, it is replicated to the others. This is because customer satisfaction relates in one way or the other with overall business performance (Marriott 7). The company employs global diversity and inclusion as a way of thriving in the market place. This is done by laying more emphasis on customers, suppliers, ow ners, workforce and recognition. Its current business strategy is also built on strategic alliances with other like minded business partners. This strategy has encompassed various cultural competencies to build upon its success. In addition, the company believes in working with locally owned businesses. This is more so in relation to different communities. By doing this, the company believes that it will be a win for the business and the community (Okumas12). Competitor analysis Porter 5 forces Marriot Hotel has been a good shaper of the market because it has focused on operational and tactical execution. Industry mapping is a powerful tool that can help give a good strategic view of the competitive terrain (Harris 8). This is in relation to porters’ five forces as a framework that helps in business strategy development and industry analysis. Advertising We will write a custom report sample on Marriott: Contemporary Trends and Competitors specifically for you f or only $16.05 $11/page Learn More Source: Porter 2008 The hospitality industry has continued to attract a lot of new entrants’ because of its growth potential and high returns (Hassanien et al 13). Although this are expected in a normal business environment, the company has focused on continually renewing its business for success. On the other hand, there is a more intensified bargaining power from customers. This is because they are more enlightened about products and this has been enhanced by availability of information (Hax and Majluf 8). The company has survived this by enhancing brand recognition and customer satisfaction. Because of diversity and competition, there is a lot of competitive rivalry within the hospitality industry (Hubbard et al 11). This can be explained from the urge to expand and attract more customers. Marriot hotels has employed franchising as a way of reaching new markets instead of investing in real estate which is very costly. Compe titive rivalry has also forced it to enhance brand recognition and customers experience as a way of retaining customers. Bargaining power of suppliers is another force that businesses in the hospitality industry have to cope up with. Because of its global presence, the company has operations in different markets. As a matter of fact, it works with locally owned businesses and suppliers by making them part of the group. This is where they are given preference to contracts in areas the company has operations (Marriott 27). Because of intensified competition in the market, there is also a high threat of substitute products (Hubbard et al 2008, p. 24). Marriot hotels has employed innovative brand strategies as a way of ensuring that its products are not made irrelevant in the market by substitute products.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The company encourages multiplication of talents as a way that it can use to build its products and brands and in the process ensure that its products are not threatened by substitute products (Marriott 29). Key success factors The company has transformed the hotel business in a number of ways. This has been done by delivering quality service to customers and guaranteeing high returns for shareholders. It has demonstrated a high ability to combine creativity and discipline. This seems to be the hallmark of any high performing company or business in the hospitality industry (Spears 4). In other words, it can be said that the company has shaped the market well to advance its operations. Just to show how successful the company is, its share price has been stable in recent years. This can be explained form the graph below. Industry lifecycle The hospitality industry has a very unique lifecycle. Products and services move through various stages. These include creation, growth, maturity and decline. Creation is where products are introduced in the market to be judged by customers. Marriott hotels has been coming up with innovative products to serve the market well. Growth on the other hand is marked by an increase in sales of the new product that the company has introduced. This can be an increase in hotel bookings or growth of restaurants in terms of customers served. Maturity is characterized by the stabilization of the hotels size and products. This can be in terms of employees or on the other hand stabilized sales. During this stage, companies are able to create a cash cow and in the process stabilize their operations. Decline will later be seen when the organization starts to shrink in size. In this stage, efforts to rejuvenate the company and enhance its operations may fail. As a matter of fact, companies in the hospitality industry need to be creative and come up with new products after doing extensive market research. Competitor Mapping Competitor analysis in the hospitality industry is more concerned with an assessment of weaknesses and strengths of potential and current competitors in the market and industry (Porter 17). In this way, through a strategic defensive and offensive approach, it should be able to come up with threats and opportunities (Lewis 13). The company has continued to thrive because of good strategic decisions and moves. All along, the company has combined a unique brand strategy as its success factor. On they other hand, it has focused on employee training and retention. By focusing on other elements of performance anatomy, the company has created a good cooperate culture to enhance a winning mindset (Carpenter and Sanders 19). This has in the long run pervaded the organizational framework and helped Marriot achieve a spectacular performance. In addition, it has also built a large portfolio of brands that have ended up providing a variety of lodging and hotel options to diverse and distinct customers. Its existing service oriented cooperate culture can also be said to be behind the company’s success. On the other hand, the company has put in place a good brand management initiative (Hunger 21). High performance businesses in the hospitality industry manage talent well and ensure that hiring is for the fit rather than skills (Hubbard et al 24). By giving the whole process of franchising and management of hotels, this has enabled the company to remain competitive in the market and thereby enhance its sustainability. As much as hotel management and franchising have been well done, the company has forgotten to offer increasingly deep discounts to attract a large number of customers. Because the market is getting saturated, the company has forgotten to build new full service hotels. Position-evaluate The company is currently franchising 50 to 60% of its hotel properties (Marriott 32). There is an improvement in the hospitality industry business climate. On the other hand, pricing has posit ively improved and this means that the company will continue getting good revenues (Lewis 16). It is also evident that the company has continually out performed its competitors in the hospitality industry. This is in relation to key benchmarks like total returns to shareholders. Source: Marriott 2010 It therefore implies that the company has a great outlook and performance. This can be explained from the profits that it has continued to return as years go by. For instance, in the third quarter results of 2010, the company recorded increased earnings before taxes and expenses of $220 million (Marriott 45). Although other competitors in the market are also performing well, the company seems to be ahead in terms of the general long term performance which is good in any industry and more so the hospitality industry. On the other hand, the company is engaged in a massive expansion plan that seeks to increase its chains and market presence. Most of its hotels that are expected to open ar e either under construction or are undergoing massive rebranding to increase its foothold in the market. Currently, it is estimated that the company has close to 3,500 properties in 70 countries which explains its dominance as a hospitality firm (Marriott 53). To ensure that it returns to the society well, the company has a good cooperate social responsibility program (Lewia 21). This can also be explained from the environmental award it received after being ranked position 42 as one of the greenest companies on the planet (Marriott 32). The company is currently a market leader in lodging development and operational excellence. In 2008, the company was one of the top hospitality firms in travels and leisure according to the Ceres Investor coalition awards (Marriott 39). The company can also pride itself as one of the companies with a high customer loyalty because of the returns it recorded even during the global financial crisis that greatly affected the hospitality industry (Spears 13). Generally, the company is in a great position to expand its business and grow further based on good strategies it has continued to employ for sustainability. Trends There is a big tension between expanding market boundaries and this will force the company to manage such through innovative brand strategies (Johnson and. Scholes 21). This will also force them to focus on operational and tactical execution to continue shaping the hospitality industry. Market trends are always changing and demanding that companies become more innovative and attentive to continue being competitive (Hassanien et al 27). This will therefore force the company to improve the quality and speed of decision making. On the other hand, they are supposed to master the speed of change and innovation as it deserves special attention by all players in the hospitality industry for efficiency (Hunger 25). The macro and task environments are moving towards an era where companies need to view information technology as an asset (Okumas 29). This will force the company to view information technology as part of its business strategy (Spears19). Global marketing trends are changing as people and companies use information technology to advance their interests. This means that the company will be forced to invest in information technology. Consumers are more enlightened and knowledgeable about products that the market offers (Hubbard et al 32). This is because there is a lot of information about companies and their products. To be on the safe side, the company needs to invest in research and development to know what customers will demand at a given time and devise the best method to serve them. Conclusion Marriott has continued to be successful because it uses a selective scorecard. The company has continually used data to support decision making and also on the other hand measure success (Marriott 42). For instance, the company has always stood out in terms of employee engagement, brand recognitio n and customer satisfaction. The company has also embraced IT to enhance innovation. This can be explained from the fact that it was one of the first companies to develop an inventory management system (Marriott 53). In addition, the chain of hotels is not afraid to embrace change in its operations in a bid to enhance its competitive edge in the market. Works Cited Carpenter, Andrew and Sanders, Gerald. Strategic Management: A Dynamic  Perspective, Concepts and Cases. Australia: Pearson, 2010. Print. Harris, Peter. Accounting and Finance for the International Hospitality Industry.  Oxford; Boston: Butterworth-Heinemann, 1995. Print. Hassanien, Ahmed, Dale Crispin and Clarke, Allan. Hospitality Business Development.  Oxford: Boston: Butterworth-Heinemann, 2010. Print. Hax, Arnoldo and Majluf, Nicolas. The Strategy Concept and Process: a pragmatic  approach. Upper Saddle River, N.J: Prentice Hall, 1996. Print. Hubbard, Graham, Rice, John and Beamish, Paul. Strategic Management Thinking,  Analysis, Action. Sydney: Pearson, 2008. Print. Hunger, David. 2005. Strategic Management: Concepts. Upper Saddle River, NJ, Prentice Hall, 2005. Print. Johnson, Gerry, Scholes, Kevan and Whittington, Richard. Exploring Corporate  Strategy. Harlow: Prentice Hall, 2005. Print. Lewis, Robert.1998. Cases in Hospitality Strategy and Policy. New York: John Wiley Sons, 1998. Print. Marriott., 2010. Marriott International Reports Third Quarter 2010 Results. Web. Okumas, Fevzi, Altinay, Levent and Chathoth, Prakash. Strategic Management for  Hospitality and Tourism. Boston: Butterworth-Heinemann, 2010. Print. Porter, Michael. The Five Competitive Forces That Shape Strategy. USA: Harvard, 2008. Print. Spears, Marian. Foodservice Organizations: A Managerial and System Approach. New Jersey: Prentice Hall, 2003. Print. This report on Marriott: Contemporary Trends and Competitors was written and submitted by user Celia Simmons to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

American Public University Admissions Essay Sample - Writing Your Own

American Public University Admissions Essay Sample - Writing Your OwnHave you been applying for an American public university admissions essay sample, but you don't know how to approach it? Well, it is not so difficult if you understand what you are doing.When you are applying for college admissions, you are going to see many college admission essay samples. It is important that you understand the format and writing styles that they use. It is also very important that you understand their format so that you can perfect your own.You will be used to reading all kinds of college admissions essays. They tend to be long, but they need to be very well-written so that you can use it as a starting point. Make sure that you are writing from your own experiences. You will want to talk about your life experiences, your parents, your career, and so on.You can't just talk about personal experiences. The best way to do this is to combine a personal experience with your college essays.You are going to find many college admissions essay samples that have very personal information in them. However, you will find many that have very little personal information in them. So make sure that you go through each one to ensure that you find one that has everything you need to talk about.One thing that you should remember is that you are writing about your college experiences. Your experiences with your family and with your school should come first. Then, you can use your college experiences to write about things that you want to talk about in your essay.All of these tips are the same when you are writing an American public university admissions essay sample. But if you want to become the best student you can be, you are going to have to work really hard to put in the effort to get the details right. If you start working on this today, you will see results in a very short time.